In case on the manual action page the above message (cloaking and or sneaky redirects penalty) is there, it actually means that your website is indicating distinct pages to visitors which are there on Google or making the users to land on different pages than Google saw. Sneaky redirects as well as cloaking are purely a violation of Google’s webmaster protocols.
Thus Google considers a manual spam activity to all the pages and sections of the website which are affected. Under the headline “side-wide matches” you will find the activities that stir your whole website while the headline “partial matches” represents activities that stir only a specific part of the website.
What Google staff says about cloaking and or sneaky redirects penalty:
What actions can be taken to lift cloaking and or sneaky redirects penalty on your own (not recommended to inexperienced users):
Check out Google’s webmaster guidelines first on the concerned sections which are cloaking and or sneaky redirects.
Now follow the below points to correct all the violations that are on your website.
- The Fetch as Google tool is in the Google Search Console tool. Use the same to fetch all the sections of your website which are affected.
- Simply compare the content which as a user you see and the one which is fetched by the Google.
- In case the content is not same, check out the sections of your website and remove the ones which are serving dissimilar content to users and Google.
- Focus on all the links on your website which are making users to land on other platforms where they don’t actually need to go.
- Check out the links that redirects users based on a condition. For instance those who are coming from a specific IP address or a specific search engine are being redirected to other websites.
- In case your website is making visitors land on other pages through any of these 3 ways, check out the sections of your website which are actually responsible for these redirects. There might be a need to check the code of your website on the server.
As you see there’s a lot to do to lift this penalty. Google won’t give you exact list of “what to fix to lift penalty”. For typical users this is “guessing” if this is good or bad in Google eyes. Is this redirect ok? Is this content ok and people and search engines see the same?.That’s why I’m here to help you lift this kind of Google penalty.
What I need to lift cloaking and or sneaky redirects penalty:
- Google Search Console access for my google email I’ll provide – full user
- Google Analytics access for the same email
- FTP access
- Dbase access (if there’s a dbase)
- Login, password for CMS (if there’s a cms panel for example WordPress)
- Any key changes made to website/code.
After all done, I’ll send Google Reconsideration Request. Then we have to wait for positive message. Google should answer in a week or so.